The company's purpose is to provide consulting services in the fields of commerce, marketing, geolocation technologies, and communication. It also aims to provide consulting and trading services in the wine sector. The company may additionally engage in any other activity directly or indirectly related to these purposes; in particular, it may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with identical or similar purposes, or merge with such companies, carry out all operations and conclude all contracts aimed at developing and extending its purpose or directly or indirectly related thereto.