The company aims to manage and conduct sports and other events. It can register, purchase, sell, defend, enforce and license any kind of protective rights, in particular rights to sports and other events, and provide all consulting services in this context. The company is authorized to take all measures and conduct all business that directly or indirectly promote the company's purpose. It can establish branches, found subsidiaries, acquire and manage companies and participations. It can operate both domestically and internationally.