The company's purpose is the sale of figurines, collectible statuettes, paper mangas, goodies and accessories, as well as the sale of derivative products and collectible cards; the organization of events, workshops and sales around Japanese culture. The company may, either on its own account or on behalf of third parties, carry out all financial, commercial, movable or immovable transactions, directly or indirectly related to its social purpose, create branches or subsidiaries in Switzerland and abroad, participate in all companies having a direct or indirect relationship with its purpose and grant loans or guarantees to associates or third parties, if it serves its interests.