The company aims to provide entertainment, expertise and educational services in the fields of digitalization, AI, digital detox and modern zeitgeist, particularly in the form of lectures, online courses and publications. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies, take out and grant loans. It is authorized to acquire, encumber and dispose of real estate in Switzerland and abroad, as well as to carry out all activities that are suitable to promote its purpose.