1. The company's purpose is to trade in and manufacture sports articles and equipment, as well as provide comprehensive services in the marketing thereof (in particular marketing and corporate consulting). 2. Furthermore, the company may engage in all commercial, financial, and other transactions that are intended and suitable to promote or facilitate the development of the company and the achievement of its purpose. 3. The company may establish branches and subsidiaries in Switzerland and abroad, and participate in other companies in Switzerland and abroad. 4. The company may acquire, hold, and sell real estate, limited property rights, and intellectual property rights.