The company's purpose is: the design and organization of any private event, such as baptisms, birthdays and weddings, as well as any commercial and service activity related thereto; the purchase, sale, import, export, trade and distribution of jewelry and fashion accessories and, more generally, all goods and products in the fields of clothing and ornamentation; any service activity in the field of jewelry and fashion; the purchase, sale and representation of all movable goods and products related to the above purposes (for complete purpose see articles of association).