Consulting, services and training in the lifestyle sector as well as management and business management for own and third-party companies. The company holds all rights to "schminkbar by bea petri" and can grant licenses and franchise rights domestically and abroad. The company can acquire, hold, broker and sell participations and intellectual property rights domestically and abroad. It can establish branches, subsidiaries, business offices and representations domestically and abroad and participate in companies domestically and abroad, found, acquire and merge with them.