Operation of a web shop and trade in goods of all kinds, in particular gadgets. May establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, take over representations and enter into all transactions and conclude contracts that may be suitable to promote the purpose of the company or that are directly or indirectly related to it, furthermore, provide financing for its own or third-party accounts, grant guarantees and sureties for subsidiaries and third parties, acquire, manage and sell real estate.