The company's purpose includes all activities and advice, particularly in the field of coaching in communication and marketing strategies. The company may participate in other enterprises in Switzerland and abroad, acquire or establish companies with identical or analogous purposes, create branches or subsidiaries in Switzerland or abroad, carry out all financial, commercial, industrial, and real estate operations (with the exception of operations prohibited by the LFAIE), and conclude all contracts that are suitable for developing its purpose or are directly or indirectly related to it.