The company's purpose is, on the one hand, to engage in retail trade and the trade of goods and products of all kinds, and, on the other hand, to provide insurance consulting services. The company may establish branches, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies. Furthermore, it may acquire, manage and sell real estate, grant loans, and enter into any business and conclude any contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it.