purchase, manufacture, editing, creation, operation, promotion, market research, import, export, trade and representation of all software and computer hardware; all games or toys, books or magazines; all video or audiovisual systems in general, surveillance and control; all systems allowing the transmission of electromagnetic signals; being active in the import, export, purchase, sale and rental of motorhomes, caravans and all vehicles as well as any activity directly or indirectly related thereto.