The company's purpose is to trade in consumer goods both domestically and internationally, as well as to export and import the same. The company also aims to provide all related services. Furthermore, the company may conduct any business that is suitable to promote the achievement of the company's purpose or that is directly or indirectly related to it. The company may also establish branches and subsidiaries in Switzerland and abroad, and participate in other companies. It may acquire, broker, sell and manage real estate, licenses and patents in Switzerland and abroad.