The company's purpose is to import and export, trade in and sell goods of all kinds, in particular tobacco products (coal, tobacco, shisha accessories), as well as provide related services, operate an online shop. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or merge with similar or related companies, and enter into any business and conclude any contracts that are suitable to promote the purpose of the company or are directly or indirectly related to it. It may acquire, manage, encumber and sell real estate, intellectual property rights, patents and licenses of all kinds.