The company aims to provide consulting, coaching, and support services for businesses, particularly in the areas of strategy, digitalization, transformation, cybersecurity, crisis management, organizational development, and leadership. It can manage projects, take on temporary management roles (interim management), conduct training sessions, create publications, and recruit specialists and executives. The company can operate both domestically and internationally, assume representations, invest in companies, acquire or divest them, and conduct all business activities that are directly or indirectly related to its purpose.