The trade, import, export, representation and distribution of wines and spirits as well as any activity related to the wine trade. The company may also engage in any other activity that has a direct or indirect connection with its purpose. In particular, it may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose or merge with such companies, carry out all operations and conclude all contracts that are suitable for developing and expanding its purpose or are directly or indirectly related to it.