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DirectoryIT & CommunicationPublic Relations ConsultingLuganoEumetra International SA
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Eumetra International SA

Summary

About the company

Eumetra MR S.p.A. is a market research and consulting firm specializing in the study of consumer needs and behavior patterns across various industries. The company's core activity is to support businesses by providing market-based insights and analyses, enabling them to make informed decisions and fuel their innovation pipeline. To achieve this, Eumetra MR S.p.A. offers a range of services, including: market research and analysis, consumer studies and surveys, strategic consulting for businesses, development of customized research solutions, and provision of insights and analyses on various topics such as sustainability, health, energy, mobility, and consumer behavior. The company aims to help businesses achieve their goals by assisting them in better understanding the needs and behavior patterns of their target audiences.

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Products & services

Industry:Public Relations Consulting
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Market Research and Consulting Services
Market research, analysis and consulting for business decisions; social and marketing studies, data interpretation, support for strategy, communication and offer development.
Knowledge Building Research
Research platform with insights on society, consumption and industries; reconstruction of values, attitudes and behaviours, industry analysis and insights for product and communication decisions.
Ad Hoc Research Solutions
Tailor-made research solutions for product planning, brand and media evaluation, and customer experience; support for offer updates, communication and service design.
Customer Journey and Experience Research
Analysis of customer-touchpoint journeys, identification of needs and moods, customer-experience monitoring and service improvement in relation to competitors.
Brand and Communication Measurement
Analysis of brand strength, media effectiveness and communication impact; evaluation of content, channels, campaigns and influencer use to optimise investment.
Target Group and Segmentation Studies
Studies on generations and target groups such as Gen Z, baby boomers, parents and sports consumers; analysis of attitudes, behaviour, consumption and media use for offer alignment.
Mobility and Sustainability Research
Research on energy, environment, electric mobility and home or smart-home topics; examination of attitudes, behaviour and demand in these markets.
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Location

Piazzetta S. Carlo 2
6900 Lugano

At a glance

Legal form
Corporation
UID
CHE-289.838.359
Founded
2021 · 5 years
Last commercial register change
February 29, 2024
Employees
11 to 20

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