The company's purpose is to provide services in the areas of management consulting, marketing and communication. It may establish branches in Switzerland and abroad, found subsidiaries, participate in related companies, acquire, hold, manage, encumber, utilize and sell real estate and intellectual property rights, and grant financing, provide collateral of any kind or otherwise secure or guarantee obligations of affiliated and other companies. In addition, the company may engage in any commercial, financial and other activities that appear to promote the company's purpose or are related to it.