The company's purpose is to provide consulting and management services in the fields of finance and business administration, as well as to trade in alcoholic and non-alcoholic beverages of all kinds, both domestically and internationally. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire or establish similar or related companies, and conduct all business that is suitable to promote the purpose of the company. Furthermore, the company may acquire, manage and sell real estate, as well as acquire, manage and sell copyrights, patents and licenses of all kinds.