The company may acquire, encumber, hold and sell real estate. The company's purpose is to provide management and consulting services of all kinds, in particular with regard to individuals active in the field of sports and the trade in products of all kinds. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad. The company may acquire, sell and manage intellectual property rights. The company may carry out all commercial and financial activities directly or indirectly related to its purpose.