The company's purpose is to hold interests in companies active primarily in the fields of catering, hospitality, food, public establishment operations and other similar activities, holding trademarks, licenses, interests of all kinds, as well as concluding all contracts suitable for developing the company's purpose or relating directly or indirectly thereto, in particular master franchise agreements. The company must have a significant positive impact on society and the environment in the context of its commercial and operational activities (for full purpose see articles of association).