Provision of professional services in the field of piercing as well as trade in piercing and other jewelry, also offering tattoos and operating a corresponding studio, running a café offering non-alcoholic beverages and light meals for sale. May establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose, acquire, encumber, sell and manage real estate in Switzerland and abroad, also arrange financing for its own account or for third-party account and provide guarantees and sureties for subsidiaries and third parties.