The production, distribution and trading (in particular via the web), import, export, wholesale and retail of tobacco substitutes and hemp-based products. The company may operate on its own account or on behalf of third parties in the sectors in which it provides services, open branches and subsidiaries in Switzerland and abroad, hold financial participations in national and foreign companies, use patents, trademarks and know-how. The company may acquire, encumber, alienate and manage real estate in Switzerland and abroad. It may also obtain financing for its own projects or those of third parties, as well as provide guarantees for subsidiaries or third parties.