The company's purpose is the breeding and trade of agricultural products, in particular flowers, plants and related products and, if applicable, goods of all kinds, as well as the provision of related services. The company may establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire similar or related companies or associate with such companies, as well as conclude all business and contracts that are intended to promote the purpose of the company or have a direct or indirect connection with it. It may acquire, manage, encumber and sell land, intellectual property rights and licenses of all kinds.