The company's purpose is to provide consulting and all related services in the field of events, particularly in the areas of art, culture and music. The company may also engage in any other activity that has a direct or indirect connection with these objectives; it may notably create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, carry out all operations and conclude all contracts that are suitable for developing and expanding its purpose or are directly or indirectly related to it.