The company's purpose is to advise and manage gastronomy and hotel businesses, trade in gastronomy, hotel and lifestyle articles, carry out construction and craft work, and provide services in the marketing, advertising, event and lifestyle sectors. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad.