The company's purpose is to manufacture and distribute hair products of all kinds, such as wigs, hair extensions, hair pieces, extensions and hair care products. It can trade in goods and provide services in this context. The company can establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.