LELAK GmbH is an innovation agency that designs and develops digital products and customer experiences, working across product strategy, service and product design, and UX research. Its services include product discovery, product development and software‑house outsourcing, product management consultancy, and design‑thinking workshops.
Web, native and hybrid apps as well as data-driven full-stack applications; architecture, front-end, back-end, DevOps, CI/CD, QA, cloud management and ongoing maintenance.
Product Design
UX/UI design, research, customer journey mapping, discovery, prototypes and visual design for digital products and applications.
Product strategy
Product vision, mission and goals, product audits, SWOT analyses, roadmaps, prioritisation, market-fit validation and KPI tracking.
Service design
Service audits, contextual inquiry research, customer journey mapping and service blueprints for digital services and customer experiences.
Problem solving workshops
Design thinking workshops, workshop facilitation and structured facilitation for solving complex business problems and producing clear outcomes.
Product Discovery
Design Sprints, personas, customer journey maps, CX/UX research, competitive analysis, product vision, value proposition, prototypes and market-fit validation.
Software house
Software development as outsourcing or in an integrated team model; agile collaboration, quality assurance, on-time delivery and support after launch.
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