The company aims to develop, operate and market internet platforms for the sale of products and e-commerce offerings. Furthermore, it aims to trade, import and export goods of all kinds, as well as provide services in the field of e-commerce. The company can participate in other companies, acquire, exploit, manage and sell real estate and intellectual property rights, establish subsidiaries and branches in Switzerland and abroad, and carry out all legal transactions that may be necessary or suitable to promote the purpose of the company or the development of group companies.