Development and manufacture of as well as trade in whiskey, beverages, luxury foodstuffs and goods of all kinds. The company also provides services of all kinds, in particular in the areas mentioned above. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide security for the liabilities of affiliated companies.