Mediamint GmbH provides services for the digital advertising market, including media consulting, media buying, campaign management and programmatic advertising. The company also supports publishers with business development, sales strategy, ad-serving management, training and auditing services.
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Industry:Advertising Agencies
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Strategic inputs for the briefing, developed media plans and complete management of media campaigns including analysis and commentary.
Campaign Management
Setup, tracking and ongoing optimisation of campaigns; review or taking over of ad materials as well as detailed campaign analyses.
Media Buying
Buying media services via a network to reach digital target groups cost-effectively and leverage the right contacts.
Programmatic Advertising
Support for getting started with programmatic advertising, guidance on pitfalls and assistance for a successful launch.
Business Development
Commercialisation strategy for media offerings, recommendations for positioning in the programmatic buying market and support for efficient monetisation.
Sales Strategy
Analysis of sales processes, recommendations for product strategy, training of the sales team and support in expanding revenues.
Sales House
External monetisation of websites or outsourcing of parts of the offering to increase revenue, including partner selection or taking over the task.
AdServing Management
Provision of an ad server, technical handling of sold advertising, creative control and reporting for clients.
Training in the Digital Ad Market
Introductory trainings, detailed modules and executive seminars for employees and supervisors in the digital advertising market.
Auditing
Review of existing communication concepts with regard to media use, regardless of the channel used.
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