METRIKA TECH GmbH is a B2B digital marketing boutique serving technology and SaaS companies. It provides strategy and branding, digital marketing (web, SEO, paid search, social), marketing-technology and automation services, account‑based marketing, content and event/webinar marketing, and product engineering support.
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B2B digital marketing for tech and SaaS companies: web, search, social media, integrated campaigns, email marketing, SEO, PPC and web design/development.
Strategy, branding and offering
Strategy, brand identity and offering development for B2B technology companies: research, planning and execution aligned with business values and positioning.
Marketing technology
Consulting on marketing technology, selection and deployment of intelligent tools to make marketing and measurement more efficient.
Account-based marketing (ABM)
Account-based marketing for defined target customers and organizations: profiling of target accounts, personalized programs and targeted outreach to decision-maker groups.
Content marketing
Content marketing for positioning, engaging target people and converting interest into purchase intent.
Events and webinars
In-person and digital events, in particular B2B webinar marketing to attract new prospects, build brand awareness and generate leads.
Go-to-market and growth consulting
Go-to-market solutions and growth consulting for tech and SaaS companies, including support for growth, positioning and measurability.
M&A advisory
Advisory for company acquisitions and transactions: clarification of needs, analysis, strategy, negotiation, acquisition planning and support through to closing.
Bolt-on acquisitions
Identification, assessment, negotiation and integration of bolt-on deals to expand the tech stack, open up new verticals and accelerate time-to-market.
Capital and corporate development
Support for fundraising and corporate structuring to align financial strategy and growth goals.
Strategic partnerships
Building partnerships with technology, know-how and market-access effects to increase impact and reach.
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