The company aims to produce, distribute and trade films, film licenses and image and information carriers of all kinds, as well as to participate in the entertainment sector at home and abroad. The company may conduct all business that is suitable to promote or facilitate the development of the company and the achievement of its purpose. Furthermore, the company may operate branches in Switzerland and abroad, establish, acquire or finance companies, as well as participate in companies in Switzerland and abroad, and acquire, hold or sell properties and plots of land in Switzerland and abroad.