The provision of services in general, in particular commercial, administrative, corporate, directional, strategic, management and geopolitical services, as well as market research and studies for any type of product, the performance of marketing activities and the creation and management of research groups in Switzerland and/or abroad, as well as any other related activities, such as support in advertising and public relations activities, the purchase and brokerage of advertising space on the internet, television and other media such as radio and newspapers, the production of advertising films, marketing, the organization of sales channels. (For the full version of the purpose, please refer to the articles of association).