The company's purpose is to trade in goods of all kinds, as well as to sell and broker various products. Additionally, it aims to provide services in the event sector, particularly planning, conception, and organization of events. It can establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. It can also arrange and broker financing for its own account or for third parties, as well as provide guarantees and sureties for subsidiaries and third parties. The company can acquire, encumber, sell, and manage real estate in Switzerland and abroad.