The company's objective is the artisanal creation, mainly of jewelry with precious metals (gold, silver, platinum). It can carry out all commercial and financial transactions related to this activity, as well as all transactions suitable to promote the purpose and interests of the company. It can establish branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with similar objectives, merge with such companies, acquire or sell real estate and conclude all contracts suitable to develop or achieve its purpose, or which are directly or indirectly related thereto.