Operation of a beauty institute (including, in particular, the following areas: nail care, makeup, massage, hairdressing and distribution of cosmetic products). The company may, in particular, carry out any financial, commercial or industrial, movable or immovable activity, directly or indirectly related to its purpose; create branches or subsidiaries in Switzerland and abroad; participate in all companies having a direct or indirect connection with its purpose; grant loans or guarantees to associates or third parties, if it serves its interests.