To create a place where natural and healthy products are sold with minimal waste, respecting life and the earth; to revalue the producer by consuming locally, promoting short circuits; to raise awareness about more responsible consumption; to create social bonds; to operate with a shared governance model where each participant has the same decision-making power. To achieve its goals, the cooperative society collaborates with the competent authorities and with all institutions and traders supporting its objectives (cf. statutes for full purpose)