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DirectoryBusiness & Technical ServicesMarket Research InstitutesLucerneQualitest AG Institut für Marketing- und Sozialforschung
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Qualitest AG Institut für Marketing- und Sozialforschung

Summary

About the company

Qualitest AG Institut für Marketing- und Sozialforschung is a market research institute that conducts tailor-made marketing and social research projects for national and international clients. It provides consumer, expert and B2B surveys and services in product and service development, brand and image research, customer and employee satisfaction measurement, using qualitative and quantitative methods and tools such as be-insight and QualiDoc.

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Offering

Products & services

Industry:Market Research Institutes
✓ Offered10
Market research
Tailor-made marketing and social research for national and international clients; consumer, expert and B2B surveys, analyses and decision-making foundations.
Attitude, behaviour and motivation research
Surveys and analyses of attitudes, behaviour and motives as a basis for strategic and operational business decisions.
Product and service development
(Further) development of products and services based on research results and surveys.
Communication research
Research into communication as a basis for decisions on brand, image and sales issues.
Media research
Media research including billboard research and cinema advertising for assessing communication measures.
Brand and image studies
Studies on brand and image positioning as well as perception among customers and other target groups.
Customer satisfaction measurements
Measurement of customer satisfaction for quality assurance and to derive improvement measures.
Employee surveys
Employee surveys on satisfaction, attitudes and internal topics.
Mystery research
Mystery research with test visits, test purchases and test calls to review service and sales processes.
Methods for qualitative and quantitative surveys
Focus groups, ethnographic research, expert interviews as well as online, telephone, face-to-face and written interviews.
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Reviews

Aggregated rating

Aggregated rating
1
of 5

Aggregated from 1 reviews across all connected sources

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Location

Rosenberghöhe 3
6004 Lucerne
Opening hours
Mon
08:00 - 18:00
Tue
08:00 - 18:00
Wed
08:00 - 18:00
Thu
08:00 - 18:00
Fri
08:00 - 18:00
Sat
Closed
Sun
Closed

At a glance

Legal form
Corporation
UID
CHE-108.007.176
Founded
2008 · 18 years
Last commercial register change
October 18, 2012
Employees
1 to 10

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