The company's purpose is to provide services in the fields of marketing, advertising, communication and digital media. It can conduct consulting, design and implement campaigns, and offer training. The company can establish branches and subsidiaries in Switzerland and abroad, and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for the account of third parties, and grant securities for liabilities of affiliated companies.