The company's purpose is to provide sports consulting and marketing consulting, management of sports companies, sponsorship brokerage, graphic design projects, representation by proxy of athletes, import and export of sports equipment and clothing. The company may also carry out all those operations related to the corporate purpose that will be deemed necessary by the administration. The company may also acquire interests and other participations in companies or enterprises, both directly and indirectly. The company may conduct its business in Switzerland and abroad and may participate in other companies in Switzerland and abroad.