Distribution and trade of goods of all kinds, in particular spirits and beverages of all sorts. It may also participate in or organize events related to its activity. The company may establish branches and subsidiaries in Switzerland and abroad and take participations in other companies in Switzerland and abroad as well as carry out all operations that are directly or indirectly related to its purpose. The company may acquire, mortgage, sell and manage real estate. It may carry out financing for its own account or for the account of third parties as well as grant guarantees and securities to its subsidiaries and third parties.