The company's purpose is to design, produce, trade, distribute and sell high-quality clothing and accessories for men, women, children and pets, as well as to trade in goods of all kinds. The company can acquire, hold, develop, manage and exploit patents, licenses, trademarks and manufacturing processes, finance and promote any kind of business, acquire, manage and sell properties in Switzerland and abroad, and conduct other business to the extent necessary or useful for achieving its purpose. The company can establish subsidiaries, branches and agencies in Switzerland and abroad and participate in or merge with companies of the same kind.