Trade in goods of all kinds, particularly in wine, spirits, gourmet food, and non-alcoholic beverages, as well as the organization of wine tastings, events, catering, and other occasions. Provision of consulting, marketing, and logistics services in the beverage sector. The company may establish branches in Switzerland and abroad, participate in other domestic and foreign enterprises, acquire or merge with similar or related companies, and enter into any transactions and conclude any contracts that are suitable to promote the purpose of the company or are directly or indirectly related thereto. It may acquire, manage, encumber, and dispose of real estate, intellectual property rights, and licenses of all kinds.