The company aims to produce and trade wine, beverages, and food from the Alpine region. Furthermore, it offers tastings and courses and organizes events. The company can establish branches and subsidiaries both domestically and abroad, and it can invest in other companies both domestically and abroad, as well as conduct any business that is directly or indirectly related to its purpose. The company can acquire, encumber, dispose of, and manage real estate both domestically and abroad. It can also provide financing for its own account or for the account of others, as well as provide guarantees and sureties for subsidiaries and third parties.