Design, manufacture, marketing, import and export of watches, clocks or watch parts, jewelry and bijouterie, as well as publishing in all forms of media. The company may also engage in all activities related to project development, management, coordination, mergers and acquisitions consulting, buying, selling, renting or brokering movable and immovable properties. Finally, it may organize events of any kind, particularly in the fields of art, watchmaking, jewelry, bijouterie and automobiles, as well as luxury travel (cf. statutes for full purpose).