The company's purpose is to engage in the manufacture and distribution of sportswear, leisure clothing and fashion, as well as bags, hats, gloves, shoes and other accessories of all kinds, souvenir items and related products. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad. The company may acquire, hold and sell real estate. It may acquire, rent, encumber and sell properties, as well as acquire, manage, exploit and transfer patents, trademarks and other industrial property rights.