The company's purpose is to import and export, as well as to distribute and trade in goods, particularly in the areas of sports and fashion. It also aims to provide related consulting services. The company may participate in or acquire other companies in Switzerland and abroad that pursue the same or similar purposes. It may conduct all business that is directly or indirectly related to its purpose or is suitable for promoting it. It may also provide financing for its own account or for the account of third parties, as well as guarantees and sureties for subsidiaries and third parties.