The company's main purpose is to finance, advise and broker services in the fields of advertising, media, social networks and public relations. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad. The company may acquire, manage and sell real estate and make other investments. The company may engage in all commercial, financial and other activities that are directly or indirectly related to the company's purpose, including granting loans, guarantees, assuming guarantees and providing securities.